Project Management
Children's Savings Club Project
The goal of this project was to re-assess the value of the current children's program and to establish support and protocols for retail locations and the community.
Project action plan
- Assessment of the club member's household impact on the credit union
- Competitive analysis of children's savings clubs and survey of "canned" programs
- Creation of membership materials, promotional literature and giveaways, and branch merchandising
- Development of templates for club email and newsletters
- Creation of club website and parent pages
- Update of WOW! Children's Museum exhibit with working driveup tube and car ride
Gloria's contribution to project
- Project manager
- Marketing representative
- Graphic design
- Copy writing
- Website content management
- Construction of museum exhibit
